Motion graphics are digital footage and/or animation technology to create the illusion of motion or rotation, and are usually combined with audio for use in multimedia projects. In other words, a motion graphics an infographic morphed into a living presentation.

Graphics motion have been long known to increase sales significantly with many companies observing a rise of 10 to 90 percent increase in their sales. And since your Graphics motion is essentially is a sum of parts of a lot of infographics, they have been a hit in the social media as well. Facebook alone shows that 13 percent increase in consumer engagement when a graphics motion video features on a page.

A motiongraphic is images appearing to have movement and still images brought to life. They are very different from the generic approach of usual videos movement measured in FPS (frames per second). A motion graphic video is more like a living presentation of your product or service. This basically explains why your motion videos have high chance of getting shared across the social media. After all, everyone loves a fast moving informational and educational infographics.

Some ideas are hard to hard to explain. You cannot explain hard to explain services in condensed complex words because the viewer is going to have a hard time coming to the terms of complex contents. This is why one of the reasons that the infographics took off. They allow content creators to condense complex, wordy information into catchy visuals that, according to studies, more effectively deliver information than plain text.

Complex explanations can become vastly simplified when you can show rather than tell, and showing is a lot easier when you have text, animation and audio at your disposal. The digital technique of a computer generated motion graphics combines pictures, words, sound and video to an amusing effect.

According to a study by Invodo, Web users typically spend 19 hours a month watching videos. That means there is a lot of room to get your message out there. In addition, when they’re available, shoppers will watch product videos about 60 percent of the time. And most incredibly, shoppers are 174 percent more likely to buy a product after watching a video about it.

Our full library of digital content, put through Adobe After Effects, Apple Motion or a similar program, allows us to create captivating and engaging motion graphic videos that gets the point across to your user, even for your most complex services.